Prime Phuket Land with Development Potential for an International School

Prime Phuket Land with Development Potential for an International School

Introduction

An exceptional land parcel in Phuket, Thailand, presents a unique investment opportunity for those interested in developing an international school. This expansive property is ideally situated near Rawai Beach, a sought-after area with a significant international community.

Property Highlights

• Location: Just 850 meters from Rawai Beach, a popular residential area for long-term expatriate families.
• Accessibility: Excellent road frontage of 116 meters along Wiset Road, ensuring high visibility and easy access.
• Size: A substantial 15 rai, 2 ngan, 85.7 sq.wah (25,142.8 sq.m) plot offering ample space for development.
• Existing Structures: Features a unique single-story building at the front and two larger buildings (3-story and 2-story) at the rear. These structures, formerly the Phuket Seashell Museum, provide a foundation for redevelopment.
• Asking Price: 650 million THB, land and existing structures

Development Potential: International School

The demographics of the Rawai area, with its concentration of Russian, European, and Chinese families, make it ideal for an international school. The existing buildings and land layout are well-suited for a comprehensive school offering nursery through high school levels.

Proposed School Concept

• Two Main Zones:
• Front area: Nursery and Kindergarten
• Rear area: Primary, Secondary, and High School
• Capacity: 500+ students
• Revenue Potential: 150-200 million THB (4.2-5.7 million USD) per year

Investor Support

We offer comprehensive support for investors interested in developing this project. Our services include:

• Architectural design and construction
• Renovation of existing structures
• Permit acquisition (construction and school licensing)
• Staffing support (teachers, assistants, etc.)
• Ongoing school management expertise

Investment Opportunity

This property represents a significant investment opportunity in Phuket's education sector. With the right vision and execution, an international school at this location could cater to a growing demand for quality education in the region.

Contact

For further information and to discuss this opportunity, please contact:

Oneness Work Co., Ltd.

Tel: (+66) 62-329-5687 (ask for Pongsak)

 WhatsApp: +66835899852

Email:

onenessworkgroup@gmail.com

Invest in the Future of Bilingual Education: Oneness International School Phuket

Are you seeking an investment opportunity that blends financial potential with a commitment to quality education? Look no further than Oneness International School Phuket, a groundbreaking bilingual international school project in the heart of Phuket, Thailand.

Why Oneness International School Phuket?

• Prime Location: Situated in the beautiful Rawai area of Phuket, the school boasts a spacious 25,142.8 square meter site, perfect for creating an inspiring learning environment.
• Bilingual Excellence: The school's unique Chinese Language Curriculum, aligned with international standards, equips students with fluency in both English and Chinese, opening doors to a global future.
• Comprehensive Education: From early childhood through high school, Oneness International School Phuket fosters not only language skills but also cultural understanding, critical thinking, and a global perspective.
• Proven Investment Model: With a projected break-even point of 4 years, this project offers attractive financial returns alongside the satisfaction of contributing to the next generation's success.

Investment Highlights

• Investment: 1,130,000,000.00 THB
• Location: Phuket, Thailand
• Project Type: International School
• Return on Investment (ROI): 18% per annual
• Investment Period: 5 Years
• Structure: Joint Venture Agreement / Investment Agreement

Join us in Shaping the Future

Oneness International School Phuket is more than just an investment; it's an opportunity to make a lasting impact on the lives of young learners and the future of bilingual education.

Contact us today to explore this exciting venture:

• Oneness Work Co., Ltd.
• Contact: Mr. Pongsak Chanyu - CEO
• Tel: (+66) 062-329-5687
• WhatsApp: +66835899852
• Email:

  onenessworkgroup@gmail.com

.

The GRID Framework: Phuket International School Project

1.Wants and Needs

The demand for high-quality international education in Phuket is steadily rising, driven by an influx of both local and expatriate families seeking the best for their children. A key trend is the growing desire for bilingual education, particularly in English and Chinese. Parents recognize the value of fluency in these languages, opening doors to global opportunities and cultural understanding.

High-quality bilingual education: Phuket's international school landscape is competitive, but there's a clear gap for a premium institution that delivers a truly bilingual education, with equal emphasis on English and Chinese language acquisition. This approach would cater to the aspirations of parents who want their children to excel academically and be prepared for a globalized future.

Holistic development: Beyond academics, parents are increasingly looking for schools that nurture the whole child. A focus on character building, critical thinking skills, and global citizenship is essential. This holistic approach prepares students not only for academic success but also for life beyond the classroom, equipping them with the skills and values to thrive in an ever-changing world.

Safe and nurturing environment: A safe and supportive learning environment is paramount. Parents want their children to feel valued, respected, and encouraged to explore their passions and reach their full potential. A school that fosters a positive and inclusive atmosphere, where students feel comfortable taking risks and making mistakes, is highly desirable.

Cultural integration: Phuket's unique blend of Thai and Chinese cultures presents a rich opportunity for cultural integration within the school's curriculum and activities. By promoting an appreciation for both cultures, the school can foster a sense of global awareness and equip students with the skills to navigate a multicultural world.

Conclusion:

The GRID framework highlights the key wants and needs of parents seeking an international school in Phuket. By addressing these needs, a new school can position itself as a leader in providing a high-quality, bilingual education that fosters holistic development, cultural integration, and a safe and nurturing environment. This approach will not only attract students and families but also contribute to the overall educational landscape of Phuket.

2. Rivalry

Existing International Schools

Phuket boasts a well-established international school landscape, catering to a diverse student population with various curricula, including British, American, and International Baccalaureate (IB). Reputable institutions such as the British International School Phuket and UWC Thailand International School have garnered strong reputations, attracting both local and expatriate families. Any new entrant will face competition from these established schools, particularly in terms of brand recognition, academic track record, and extracurricular offerings.

Local Private Schools

In addition to international schools, Phuket has a number of private schools that offer bilingual programs or a focus on Chinese language instruction. These schools can appeal to families seeking a more affordable option or a curriculum that emphasizes both Thai and international perspectives. A new international school will need to differentiate its offerings to compete effectively with these local private schools.

Homeschooling

While homeschooling is not as prevalent in Phuket as in some other countries, it remains an option for some families. Factors such as cost, curriculum flexibility, or concerns about the school environment may lead parents to choose homeschooling. A new international school will need to demonstrate the value proposition of its educational experience to attract families considering homeschooling.

Key Takeaways:

• The international school market in Phuket is competitive, with established players and alternative options available.
• A new school will need to carefully consider its target market, curriculum, and unique selling points to differentiate itself from the competition.
• Understanding the motivations and preferences of families in Phuket will be crucial to developing a successful marketing and enrollment strategy.

Additional Considerations:

• The COVID-19 pandemic has impacted the international school landscape globally, and Phuket is no exception. Schools have had to adapt to online learning and implement health and safety protocols. A new school will need to navigate these challenges and demonstrate its ability to provide a safe and effective learning environment.
• The demand for international education in Phuket is likely to continue growing, driven by factors such as increasing affluence, globalization, and the desire for high-quality education. This presents both opportunities and challenges for new entrants into the market.

3. Offerings: A Unique Educational Experience

The proposed International School in Phuket aims to offer a distinctive educational experience, combining academic rigor with holistic development and a strong emphasis on Chinese language and culture.

• Bilingual Curriculum: The school will offer a rigorous academic program delivered in both English and Chinese. This bilingual approach will equip students with the language skills and cultural understanding necessary to succeed in an increasingly globalized world. It will also prepare them for admission to top international universities, where bilingual proficiency is highly valued.
• Chinese Language Immersion: Intensive Chinese language instruction will be integrated into the curriculum, fostering fluency and cultural understanding. This immersion program will go beyond language acquisition, enabling students to develop a deep appreciation for Chinese traditions, history, and philosophy.
• Focus on Holistic Development: Character education, leadership skills, and community service will be integral components of the school's program. The aim is to nurture well-rounded individuals who are not only academically accomplished but also possess strong moral character, leadership potential, and a sense of social responsibility.
• State-of-the-Art Facilities: The school will boast modern classrooms, well-equipped laboratories, sports facilities, and cutting-edge technology resources. These facilities will provide an optimal learning environment, fostering creativity, collaboration, and critical thinking.
• Experienced and Qualified Teachers: The school will be staffed by dedicated educators with expertise in bilingual education and international curricula. These teachers will be committed to providing students with a challenging and engaging learning experience, inspiring them to reach their full potential.

Market Demand and Competitive Advantage:

Research indicates a growing demand for international schools in Phuket, particularly those offering bilingual programs and a strong emphasis on Chinese language and culture. The proposed school's unique offerings will position it favorably in the market, attracting both local and expatriate families seeking a high-quality, internationally-oriented education for their children.

The combination of a rigorous bilingual curriculum, Chinese language immersion, holistic development focus, and state-of-the-art facilities, delivered by experienced and qualified teachers, will set this school apart from its competitors. It will provide students with a truly unique educational experience, preparing them for success in the 21st century.

4. Revenue

The revenue model for an international school in Phuket is multifaceted, drawing from various sources that contribute to the financial sustainability and growth of the institution.

• Tuition Fees: This represents the primary source of revenue, with a tiered pricing structure based on grade level. The demand for international education in Phuket is robust, driven by a growing expatriate community and affluent Thai families seeking high-quality education for their children. Market research suggests that tuition fees can range from several hundred thousand Baht per year for primary grades to over a million Baht for high school levels. A competitive fee structure, aligned with the school's value proposition and the local market dynamics, is essential to attract and retain students.
• Application and Enrollment Fees: These additional fees, collected from new student applications and enrollments, provide a supplementary revenue stream. While not as substantial as tuition fees, they can contribute to offsetting administrative costs associated with the admissions process.
• Extracurricular Activities: A diverse range of optional programs, such as sports, arts, music, language clubs, and academic enrichment courses, can generate significant additional income. These activities not only enhance the educational experience but also cater to the varied interests and talents of students.
• Facility Rentals: The school's facilities, including classrooms, auditoriums, sports fields, and swimming pools, can be rented out for events, conferences, or community programs during non-school hours. This represents an opportunity to generate additional revenue and utilize the school's infrastructure efficiently.

Market Insights and Considerations:

• Growing Demand: The demand for international schools in Phuket is steadily increasing, fueled by factors such as tourism growth, foreign investment, and the rising aspirations of Thai families. This presents a favorable market environment for a new international school.
• Competition: While the market is promising, it's essential to recognize the existing competition from established international schools. A clear differentiation strategy, focusing on unique educational offerings, pedagogical approaches, or extracurricular programs, is crucial to attract students and parents.
• Pricing Strategy: A well-calibrated pricing strategy is vital to balance affordability with the school's financial needs and the perceived value of its educational offerings. Market research and competitor analysis can inform the optimal fee structure.
• Value Proposition: The school's revenue potential is intrinsically linked to its value proposition. A strong emphasis on academic excellence, holistic development, international accreditation, and a supportive learning environment can justify premium tuition fees and attract a loyal student base.

In conclusion, a well-structured revenue model, supported by a compelling value proposition and a keen understanding of the local market dynamics, is fundamental to the financial success and sustainability of an international school in Phuket.

5. Bargaining Power

Bargaining power is a critical aspect of any business, influencing the ability to negotiate favorable terms with various stakeholders. For an international school project in Phuket, understanding the dynamics of bargaining power with suppliers, parents, and the government is essential for long-term success.

Suppliers:

• Diverse Supplier Base: The availability of multiple suppliers for educational materials, technology, and other resources strengthens the school's bargaining position. By fostering relationships with a wide range of suppliers, the school can leverage competition to secure the best prices and terms.
• Bulk Purchasing: Negotiating bulk purchases can lead to significant cost savings. By consolidating orders and leveraging the school's purchasing power, favorable discounts and terms can be obtained.
• Long-term Contracts: Establishing long-term contracts with key suppliers can ensure price stability and consistent supply of essential resources. This also fosters a strong working relationship and potential for preferential treatment in the future.

Parents:

• Competitive Tuition Fees: Phuket boasts a competitive international school market. Setting tuition fees that are competitive yet reflect the value of the education and facilities offered is crucial.
• Value Proposition: Clearly articulating the school's unique value proposition, including its curriculum, teaching staff, facilities, and extracurricular activities, is essential to justify the fees and attract parents.
• Financial Aid and Scholarships: Offering financial aid and scholarships can broaden the school's reach and attract talented students from diverse backgrounds, enhancing the school's reputation and appeal.

Government:

• Regulatory Compliance: Adhering to all local regulations and obtaining necessary permits and licenses is paramount. Maintaining open communication with local authorities and demonstrating a commitment to compliance fosters a positive relationship.
• Community Engagement: Actively engaging with the local community through initiatives such as scholarships for local students, partnerships with local organizations, and participation in community events can strengthen the school's standing and demonstrate its commitment to Phuket.
• Advocacy: Participating in industry associations and advocating for policies that support international education can help shape the regulatory environment and create a favorable operating climate for the school.

Additional Considerations:

• Reputation and Brand: Building a strong reputation and brand for the school enhances its bargaining power with all stakeholders. A positive image attracts students, faculty, and support, further strengthening the school's position.
• Flexibility and Adaptability: The ability to adapt to changing market conditions, technological advancements, and evolving educational trends is essential. Remaining flexible and open to innovation allows the school to maintain its competitive edge and negotiate from a position of strength.

By proactively managing relationships with suppliers, parents, and the government, an international school in Phuket can establish a strong bargaining position, ensuring its long-term success and sustainability.

6. Cost

Establishing and operating an international school in Phuket demands a significant financial commitment. Understanding the various cost components is crucial for investors to make informed decisions.

• Land Acquisition and Construction: Securing suitable land in Phuket, especially in prime locations, can be a substantial upfront expense. Construction costs, including building the school infrastructure, classrooms, sports facilities, and other amenities, further add to the initial investment. The scale and design of the school will directly impact these costs.
• Staff Salaries and Benefits: Recruiting and retaining qualified international teaching staff and administrative personnel is essential for a successful international school. Salaries, benefits packages, and relocation costs for foreign staff contribute to ongoing operational expenses.
• Operational Expenses: Day-to-day costs such as utilities, maintenance of facilities and equipment, technology upgrades, and other administrative expenses are recurring expenditures. These costs can fluctuate depending on the size of the school and student enrollment.
• Marketing and Promotion: Building brand awareness and attracting students requires a dedicated marketing and promotion budget. This includes advertising, online presence, participation in education fairs, and other outreach efforts.

Additional Insights based on Current Information:

• Land Prices: Phuket's land prices have been steadily increasing, particularly in popular areas. Investors should conduct thorough research to identify suitable land options that balance cost and accessibility.
• Competition: Phuket has a growing number of international schools, intensifying competition for students. Effective marketing and differentiation strategies are crucial to stand out in the market.
• Regulatory Compliance: Adhering to local regulations and obtaining necessary permits can incur additional costs. Investors should factor in these expenses during the planning phase.
• Curriculum and Accreditation: The choice of curriculum and accreditation can influence costs. Some curricula and accreditation bodies may require additional resources and training for teachers.

Investor's Perspective:

While the initial investment and ongoing costs for an international school project can be substantial, the potential returns can be attractive. Phuket's growing expat community and the demand for high-quality international education present a promising market. Careful financial planning, market research, and a well-defined business strategy are vital for investors to navigate the cost landscape and achieve success in this venture.

7. Customer Base: A Diverse and Growing Market

Phuket's international school landscape is experiencing robust growth, fueled by a diverse and expanding customer base:

• Expatriate Families:
• Phuket's thriving tourism and hospitality sectors attract a significant expatriate community.
• These families seek high-quality international education for their children, providing a solid foundation for future academic and professional pursuits.
• The demand for bilingual education, particularly English-Chinese, is particularly strong among this demographic.
• Thai Families:
• A growing segment of affluent Thai families aspire to provide their children with a global education.
• They recognize the value of Chinese language skills in today's interconnected world, and seek international schools that offer a rigorous curriculum and a multicultural environment.
• The school's proximity to Keha Ban Pon, a local housing project, positions it well to attract this segment.
• Students from Neighboring Countries:
• Phuket's strategic location and reputation as a safe and welcoming destination make it attractive to families from neighboring Southeast Asian countries.
• The school can position itself as a regional education hub, offering a high-quality international education at a competitive price point.
• This strategy can tap into a vast and largely untapped market.

Additional Insights from Current Trends:

• Rising Enrollment: Phuket's international schools are witnessing a steady increase in enrollment, reflecting the growing demand for quality education.
• Curriculum Diversity: The market is evolving to offer a wider range of curricula and certifications, catering to the diverse needs of students and families.
• Focus on Chinese Language: The demand for Chinese language instruction is particularly strong, driven by China's growing economic influence.
• Emphasis on Holistic Development: Modern international schools are increasingly focused on providing a holistic education that nurtures students' academic, social, and emotional well-being.

Conclusion:

The customer base for an international school in Phuket is diverse, dynamic, and poised for further growth. By strategically targeting expatriate families, Thai families, and students from neighboring countries, the school can establish a strong foothold in this thriving market. The emphasis on bilingual education, Chinese language instruction, and holistic development will further enhance the school's appeal and ensure its long-term success.

8. Imitability: Building a School That Stands Out

In the competitive landscape of international schools in Phuket, establishing a unique and inimitable position is crucial for long-term success. Here's how we plan to achieve this:

Unique Curriculum: The Bilingual Advantage

• A Distinctive Blend: We're designing a bilingual curriculum that seamlessly integrates the best of Thai and international educational standards. This will provide students with a strong foundation in both languages and cultures, preparing them for success in a globalized world.
• Difficult to Replicate: Creating and implementing such a curriculum requires expertise and careful planning. It's a complex process that will be challenging for competitors to simply copy.

Strong Brand Identity: A Reputation for Excellence

• Setting the Standard: From day one, we're committed to building a reputation for academic excellence, innovation, and holistic student development.
• Marketing and Outreach: We'll actively engage with the community, showcasing our unique approach and the achievements of our students. This will create a strong brand identity that resonates with parents and students.

Experienced Leadership Team: Attracting the Best

• Seasoned Educators: We're assembling a team of experienced educators and administrators who share our vision and are passionate about bilingual education.
• Ongoing Professional Development: We'll invest in continuous training and development for our staff, ensuring they remain at the forefront of educational practices.

Focus on Holistic Development: Nurturing Well-Rounded Individuals

• Beyond Academics: While academic excellence is a priority, we'll also emphasize character education, leadership skills, and global citizenship.
• Unique Programs: We'll offer a range of extracurricular activities and community service opportunities that foster personal growth and social responsibility.

Investor Perspective: Why This Matters

By focusing on these elements of imitability, we're creating a school that is not easily replicated. This will lead to:

• Sustainable Competitive Advantage: We'll be able to attract and retain students even in a crowded market.
• Strong Enrollment and Revenue: A unique and desirable school will lead to consistent enrollment and financial stability.
• Long-Term Value: Building a school with a strong reputation and a loyal community enhances its long-term value for investors.

Conclusion

The international school market in Phuket is growing rapidly, fueled by an influx of expatriates and Thai families seeking high-quality education. By prioritizing imitability, we're confident that our school will stand out, attracting students and achieving long-term success. We invite you to join us on this exciting journey.

Additional Points to Consider (Based on Current Market Research):

• Phuket's international school market is booming, but competition is increasing. Differentiation is key.
• There's a growing demand for bilingual education, particularly among Thai families.
• Parents are looking for schools that offer more than just academics; they want holistic development for their children.
• Highlighting the experienced leadership team and their commitment to the school's vision can be a strong selling point for investors.

9. Adaptability: Thriving in a Dynamic Educational Landscape

In today's rapidly changing world, adaptability is crucial for any successful educational institution. The International School Phuket Project recognizes this and is committed to remaining agile and responsive to the evolving needs of students, parents, and the broader community.

Flexible Curriculum:

• Continuous Review and Updates: The school will establish a robust curriculum review process to ensure that educational content and teaching methods remain relevant and aligned with the latest research and best practices.
• Personalized Learning: By leveraging technology and data-driven insights, the school can tailor learning experiences to individual student needs and abilities, promoting greater engagement and achievement.
• Focus on 21st-Century Skills: The curriculum will emphasize critical thinking, problem-solving, creativity, communication, and collaboration, preparing students for the challenges of the future.

Embrace Technology:

• Integrated Learning Environments: The school will invest in state-of-the-art technology infrastructure, including high-speed internet, interactive whiteboards, and digital learning platforms, to create immersive and engaging learning experiences.
• Technology-Enhanced Teaching: Teachers will receive ongoing professional development to effectively utilize technology in their classrooms, fostering student-centered learning and promoting digital literacy.
• Online Learning Opportunities: The school will explore opportunities to offer online courses and blended learning models, providing students with greater flexibility and access to a wider range of educational resources.

Respond to Market Trends:

• Market Research and Analysis: The school will conduct regular market research to understand the competitive landscape, identify emerging trends, and anticipate the needs of prospective students and their families.
• Strategic Partnerships: The school will actively seek partnerships with local businesses, universities, and other organizations to create mutually beneficial opportunities for students, faculty, and the broader community.
• Continuous Improvement: The school will establish a culture of continuous improvement, regularly evaluating its programs and services to ensure they meet the highest standards of quality and innovation.

Foster a Culture of Innovation:

• Professional Development: Teachers will be encouraged to participate in professional development opportunities to stay abreast of the latest educational research and best practices, fostering a culture of lifelong learning.
• Student-Led Initiatives: The school will provide students with opportunities to initiate and lead projects, encouraging them to explore their passions, develop their leadership skills, and contribute to the school community.
• Creative Learning Spaces: The school's physical environment will be designed to inspire creativity and collaboration, with flexible learning spaces, maker spaces, and outdoor learning areas.

Conclusion:

By embracing adaptability and fostering a culture of innovation, the International School Phuket Project is well-positioned to thrive in the dynamic educational landscape of Phuket. The school's commitment to providing a flexible, technology-rich, and student-centered learning environment will ensure that its students are equipped with the skills and knowledge they need to succeed in the 21st century.

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Oneness Work Co., Ltd., based in Phuket, Thailand. We specialize in providing a comprehensive range of services to support businesses and individuals looking to invest or establish themselves in Phuket.

Our core services include:

• Real Estate: We act as agents for the buying, selling, and leasing of Pool Villas, commercial buildings, and land in Phuket.
• Business Consultancy: We offer expert advice and assistance with company registration and setup, including obtaining the necessary licenses and permits.
• Education: We provide guidance and support for setting up international schools in Phuket.
• Visa and Work Permit Services: We assist foreign nationals with obtaining the required visas and work permits to work in Phuket.

If you are considering investing in Phuket or require any of the services mentioned above, please do not hesitate to contact us. We are always ready to assist you and answer any questions you may have.

You can reach us at:

Oneness Work Co., Ltd.

·      Tel: (+66) 0623295687

·      WhatsApp: +66835899852

·      Email:

onenessworkgroup@gmail.com